Chocolocuras: A Design That Changes Only If You Turn The Tap

Thief is the policeman, the lion is the hunter …? It’s a game, humor and fun. A design that changes only if you turn the tap. Two characters exchange their bodies and their heads to create a new and different one. The color use and the naming of each product give notoriety and presence at the point of sale. A different pack for a very competitive category.

Agency: Supperstudio • Client: Fresh and Good • Awards: FAB Award 2017. Silver / Best Award 2017. Silver / Premios Salón de Gourmets 2017 / Pentaward 2017. Gold



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