Basha Market on Broadway 01

Basha Market on Broadway Identity & Creative Direction

Basha Market is a thematic bazaar, the very first thematic bazaar held in Surabaya with highly selected vendors from fashion to food & beverages. Basha Market are building a community where young entrepreneurs can celebrate the beauty of creativity and innovation. Rows of young indonesian entrepreneurs will join together for Basha Market.

Sciencewerk conceptualized and designed identity and creative direction for Basha Market’s first event with the very first theme “Broadway”. Illustration was inspired by the busy and colourful view of Broadway Street, focusing on typographic signages to create a fun, quirky environment within the event. Sciencewerk also created the photo corner where people could take their photographs inside the three dimensional pop up space.

Basha Market on Broadway 02
Basha Market on Broadway 03
Basha Market on Broadway 04
Basha Market on Broadway 05
Basha Market on Broadway 06
Basha Market on Broadway 07
Basha Market on Broadway 08

Broadway Asylum

Broadway asylum is a small section within the bazaar to act as a public photobooth dedicated to selfie goers and narcisstic nation with the promoted hashtag #bashamarket. The overall space made up from 3d popup elements on both wall and floor – as well as lit-neonbox as a photo playground for public use.

Basha Market on Broadway 09
Basha Market on Broadway 10
Basha Market on Broadway 11
Basha Market on Broadway 12
Basha Market on Broadway 13
Basha Market on Broadway 14

Comments

One response to “Basha Market on Broadway Identity & Creative Direction”

  1. Only Graphic Design

    4.5

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.